Google’s announcement regarding their page experience update and its scheduled roll out has set the marketing world abuzz. But how exactly does it affect you? And what are the expected...

Successful business owners are those who know how to connect and remain connected to their customers. One way of achieving this is by applying different marketing strategies that generate more...

You own a construction company. You already have the personnel, the expertise, the tools, and even the requisite permits and licenses. All that is left, is to build a strong...

At Serendipity Int, we decided to put together a list of the top 11 SEO Trends and opportunities for 2021 that your brand and business can invest in to increase...

Roofing companies are as old as time as they provide a fundamental service required by property owners. However, the way each roofing company is found by the right customer base...

SEO. A practice that has completely changed the face of marketing in the two decades of its existence and radically altered how marketing budgets are spent. But is it here...

Blogging is essential for a marketing campaign to succeed. However, as any blogger knows, it is not always possible to write a post that will generate the necessary buzz. This...

To make your site stand out from the competition is it important that your SEO is on-point, as it is search engine optimization that will help your site surge ahead....

Websites, are today an essential way of selling your products or services. It puts your company and brand in the public eye. It is one of your most effective ways...

In 2014 the local SEO landscape changed with Google’s Pigeon update. It changed the dynamics, ensuring that sites providing genuine and relevant information gained higher rankings locally. Put basically, Pigeon...

GDPR goes into effect on the 25th May 2018. It applies to all businesses that collect, store and/or process the personal data of EU citizens. This means customer data and...

SEO trends are constantly evolving meeting with new requirements and setting new bars to be met in order for a brand to gain online recognition. SEO is dynamic, constantly in...

How well is your business and brand coping in these uncertain times? In a time where your digital presence is much needed and appropriate, we are here to support you...

These are strange times. We did not expect a global catastrophe like Covid-19. But, it’s here, and it’s changing the world. Businesses have had to go into risk management mode,...

If we ask you what the three cornerstones of SEO are, what’s your answer going to be? If your answer is anything other than Expertise, Authoritativeness, and Trustworthiness, you might...